Monday, 11 August 2014

APN Newspapers: spot the fast disappearing news content

The Northern Star newspaper must have a death wish, because wall-to-wall advertorials replacing news content on "Local News" pages in its issues is not a good look and won't encourage readers to handover their money for a copy of this 138 year-old paper.

It's 155 year-old stablemate, The Daily Examiner appears to have a similar urge to alienate readers by filling pages with thinly disguised advertising. However, at least this newspaper placed this particular example in the business section.

* Thanks to Clarrie Rivers for supplying these e-paper snaphots

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