Two banners from the timeline of the Fred Nile - Official Christian Democratic Party Facebook account:
Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts
Sunday 11 August 2013
Wednesday 7 August 2013
The Liberal Party's 'white bread' campaign advertisement
This official Liberal Party of Australia advertisement was uploaded to YouTube the day after the 2013 Federal Election date was announced.
Not a good look for a party historically perceived as representing Australia’s white upper and middleclass men and their business interests.
So few images of the traditional owners of this country or people from non-English speaking backgrounds and no specific policy details.
Full of blondes and hype……
Thursday 1 August 2013
CSG industry begins to spend "multi-millions of dollars" to drown out Northern Rivers and other communities across Australia
Ad News 30 July 2013:
The peak body representing Australia's oil and natural gas producers has launched a multimillion-dollar public awareness campaign to warn of the dangers to the economy of a slowdown in the industry.
The Australian Petroleum Production & Exploration Association, which represents more than 80 full member companies and 250 associate member companies, kicked off the 'Our Natural Advantage' campaign last night.
A spokesperson for APPEA declined to comment on the exact amount but said the spend was "significant" and "in the multi-millions of dollars". The TV ads will be supported by print and radio……
The Australian Petroleum Production & Exploration Association, which represents more than 80 full member companies and 250 associate member companies, kicked off the 'Our Natural Advantage' campaign last night.
A spokesperson for APPEA declined to comment on the exact amount but said the spend was "significant" and "in the multi-millions of dollars". The TV ads will be supported by print and radio……
Apparently Northern Rivers communities and residents who do not support the likes of Metgasco and ERM Power are unpatriotic and uncaring because we will not allow director-shareholders to fill their bank accounts at the expense of our own existing regional economies, amenity, lifestyle and an environmentally sustainable future for local families....
http://youtu.be/Bzm0cyJDbjU
Unfortunately for APPEA and Metgasco the Australian media is not always obliging:
Australian Financial Review Editorial & Opinion, 30 July 2013
Metgasco joins in the blamefest with an email round robin delivering this message from CEO Peter Henderson:
Unfortunately for APPEA and Metgasco the Australian media is not always obliging:
Australian Financial Review Editorial & Opinion, 30 July 2013
Friday 5 July 2013
Coles stores in the Northern Rivers may not brush off customer concerns so quickly after this ACCC media release
A rather satisfying media release, given the attitude of certain Coles staff when customers' concerns over this advertising pictured below were dismissed with version of; ‘But people will know that the vegetables under the sign are imported. Head office makes us put up these signs – we are doing nothing wrong!’
Coles pays infringement notices for alleged misleading country of origin claims
1 July 2013
Coles Supermarkets Australia Pty Ltd (Coles) has paid six infringement notices totaling $61,200 for alleged misleading representations about the country of origin of fresh produce made in five of its stores between March 2013 and May 2013. The stores were located across Queensland, New South Wales, Western Australia and the Australian Capital Territory.
The Australian Competition and Consumer Commission took action following a complaint that Coles had displayed some imported navel oranges and kiwi fruit underneath price boards reading ‘Helping Australia Grow’ with the triangular ‘Australian Grown’ symbol. The ACCC surveyed a number of Coles stores and found that the signage was also being used in other stores to advertise imported asparagus and almonds.
The ACCC alleges that this signage gave the overall impression that the imported produce was Australian grown, when it was not. The overseas country of origin was correctly identified either by stickers on the produce itself, on its packaging or under the display bin. However, the ACCC considered that the relatively small sized stickers or statements were not sufficient to correct the overwhelming impression of the ‘Helping Australia Grow’ campaign imagery that was associated with the sale of the product.
“Consumers should be able to rely on the accuracy of claims about food, particularly when they are prepared to pay a premium for products made in Australia. Misleading country of origin claims can also have a significant impact on the competitive process and hurt the local economy,” ACCC Chairman Rod Sims said.
“While this does not appear to be a case of widespread or systemic conduct, ‘Helping Australia Grow’ is a significant national campaign driven hard by Coles to advertise its fresh produce. This is a lesson to all retailers that they need to take care when undertaking significant advertising campaigns to ensure consumers are not misled by those campaigns,” Mr Sims said.
The ACCC is prioritising its work in relation to credence claims, particularly those in the food industry with the potential to have a significant impact on consumers and competitors.
Coles advised the ACCC that the conduct arose out of the relocation of stock within stores without updating the promotional imagery on the price boards. The ACCC nevertheless considered action was necessary given the importance consumers place on representations of this kind, and the importance of strong compliance processes when choosing to make such claims in the context of a widespread campaign.
The payment of infringement notice penalties is not an admission of a contravention of the Competition and Consumer Act 2010. The ACCC can issue an infringement notice where it has reasonable grounds to believe a trader has contravened certain consumer protection laws.
Release number:
148/13
Media enquiries:
Mr Duncan Harrod - (02) 6243 1108 or 0408 995 408
Tuesday 19 February 2013
Saturday 9 February 2013
Truth in advertising and the coal seam gas industry
So confident is the coal seam gas industry of widespread political support across all three tiers of government and so certain of the fickle attention span of the mainstream media, that its spokespeople knowingly utter falsehoods as easily as they breathe in and out.
They film an industry employee on land they don't have permission to enter in an effort to mislead the general public into believing that the employee is a farmer standing on his own land extolling the virtues of coal seam gas.
They make a blatantly false statement in print that has to be rebutted by CSIRO scientists:
CSIRO rejects the claim made in a television commercial aired on Sunday 2 September that ‘CSIRO [and government studies] have shown that groundwater is safe with coal seam gas’.
- 4 September 2012
At no time has CSIRO made such a statement, and nor do the results of CSIRO research support such a statement.
CSIRO continues to undertake research to better understand the impacts of coal seam gas extraction on groundwater quality and quantity.
CSIRO has stated on the public record that coal seam gas extraction is likely to pose a ‘low risk’ to groundwater quality through contamination. CSIRO has also indicated that groundwater levels will fall as a consequence of coal seam gas extraction. In some places this could see aquifer levels subside by tens of metres for tens of years; in others it is likely to reduce aquifer levels by several metres for several hundred years.
CSIRO continues to undertake research to better understand the impacts of coal seam gas extraction on groundwater quality and quantity.
CSIRO became aware of the advertisement produced by Australian Petroleum Production & Exploration Association (APPEA) via a scan of social media on Friday 31 August and requested for the commercial to not be aired.
Because of this whatever-it-takes business culture which is loose with the truth, one has to question copies of print advertising the industry has displayed on one of its websites www.wewantcsg.com.au.
Who is this woman pictured below? Does she really come from Casino on the NSW North Coast? Is she a genuine school teacher or is she an industry employee or even a paid advertsing model? Is she related to someone who works for a mining company? Is she on the staff of a politician who is pro-coal seam gas?
Does she really want CSG?
Perhaps an NCV reader can answer these questions.
Does she really want CSG?
Perhaps an NCV reader can answer these questions.
Tuesday 9 October 2012
Alan Jones not as popular with radio listeners or sponsors even before his latest distasteful remarks?
The Age 8 October 2012
Radio station 2GB has the Alan Jones show on air in the 5.30am to 9am time slot from Monday through to Friday.
Both 2GB management and the Murdoch press would have us believe that Jones is undisputed king of the airwaves during the early morning in Sydney.
However, all is not as rosy in the 2GB stable as it seems.
Even though this radio station appears to hold a commanding market share lead with 14.2 per cent of a potential 4 million strong metropolitan audience, it was slipping down the listener popularity ladder before its 22 September 2012 public relations disaster.
Additionally, Nielsen’s regular metropolitan radio market surveys show that:
- Alan Jones had dropped 1.7 points of potential airtime share for his morning time slot between 24 June and 1 September 2012, down 2.4 points on the comparable survey period twelve months ago.
- His listener age demographic (popularly believed to be predominately those 50 years of age and older) has also been quietly falling away from the radio station since at least early 2010.
While 2GB’s parent company, Macquarie Radio Network Ltd, told the Australian Stock Exchange that its 2012 financial year gross earnings were down 12 per cent on the previous financial year and, that core radio revenue attributable to 2GB and 2CH fell by 4 per cent on prior year levels.
Tellingly, in August 2012 it told the stock exchange that with regard to expected 2012-13 income, Forward booking are about as short as we’ve seen them..
Which indicates that the company expected its advertising revenue to be down as well.
So by the time Jones' USLC keynote speech became public knowledge and caused widespread community outrage, the commercial climate already existed which made it easier for corporate advertisers to decide that they would no longer tolerate having their brands coupled with the Jones' name in the minds of 22.7 million Australians.
The fact that up to seventy advertisers decided to do so is hardly surprising.
After all, it was less than three years ago that many of these same advertisers had to weather the fallout from the Administrative Decisions Tribunal finding that he uttered on-air racial vilification in the days prior to the Cronulla Riots, a little over five years since the Australian Communications and Media Authority publicly stated that it was not persuaded that the relevant comments were presented reasonably and in good faith, and not quite seven years since the riots themselves which Jones helped foment and only seven and a half years since the NSW Independent Commission Against Corruption threatened him with legal action over his alleged contempt of proceedings.
It is of particular interest that this week's Essential Report indicates that 67 per cent of its regular survey respondents have 'not much' or 'no trust' in Alan Jones as media a commentator or journalist.
For Alan Jones and 2GB to now complain that community response to his behaviour is a case of cyberbullying does not take into consideration the very real possibility that ordinary Australians may have finally reached their tolerance level for his particular form of bitter, far-right demagoguery and, that the digital revolution has finally allowed these same people to understand the power of their voices.
Macquarie Radio Network is about to learn the same lesson as Jones' previous employers - he is an expensive asset to maintain. Perhaps it may rethink its association with Jones when his current contract comes up for renewal next year.
Wednesday 3 October 2012
2GB haemorrhages advertisers and Jones loses appeal against court ruling that he indulged in "racial vilification"
From Change.org
Brisbane Times 2 October 2012:
The list of sponsors pulling out of broadcaster Alan Jones's radio program following his comments about the prime minister's father is growing…
The 2009 Administrative Decisions Tribunal ruling, that in a radio broadcast on 28 April 2005 Alan Jones was guilty of racial vilification was upheld on appeal this week.
SBS World News 2 October 2012:
It would appear that the only person still afraid of Alan Jones is Australia’s Federal Opposition Leader, Tony Abbott.
Friday 7 September 2012
Wednesday 15 August 2012
Ya can't say f&^k in a Facebook ad
A peek into the case reports of the Advertising Standards Bureau:
Cheap Drinks
ADVERTISER RESPONSE TO DETERMINATION
I have removed the posters from the clubs facebook pages as of 30 July 2012.
I have removed the posters from the clubs facebook pages as of 30 July 2012.
VB or not VB
ADVERTISER RESPONSE TO DETERMINATION
We would like to acknowledge that a number of the comments posted by fans of the VB Facebook page were clearly inappropriate. And we are disappointed that they were not removed through the review process we had in place…..
They OHS’d the Ute!
I refer to your email dated 30 Jul 2012, advising GM Holden (Holden) of the Advertising Standards Bureau’s (ASB) decision to uphold the above complaints regarding a recent Holden Colorado advertisement (the advertisement).
Photoshop Cruelty
I advise that the material was printed and then delivered to Aussie Post as a “Once Off” promotion.
No further brochures using this image will be printed by us.
Equal Opportunity Adverstizer – exploiting both women and sheep
Due to the decision made by the ASB we've opted to modify the material.
Thursday 19 April 2012
Thursday 12 January 2012
Label says "organic" and "non genetically modified"? Buyer beware!
Like many people over the Christmas-New Year holiday season, I had occasion to hunt for items which met the dietary preferences of visitors. In this case a vegetable cheese made from non-genetically modified produce.
With limited time at my disposal I failed to practice what I preach (and actually do adhere to) for the rest of the year – I only read the front label and put the so-called organic non-GM soy cheese in my shopping basket.
Silly me. On arriving home and reading the back of the cheese packet this is what I found:
Omega 3 Soycheese
Product Specifications
Unit Weight: 200g
Pack Size: 70mm wide x 105mm long x 30mm deep
Ingredients
Water, Vegetable Oil (Canola 70%), Soy Extract (18%), Casein (Dairy Protein), Mineral Salts (339, 511), Salt, Food Acids (320,260), Flavour, Colour (Annatto Extract).
So what I had purchased was only 18 per cent soy ingredient, contained an unspecified amount of animal product and, possibly up to 17 per cent of GMO sourced, non-organic canola oil - because the labelling makes no claims at all about this oil.
Australian Eatwell Pty Ltd (sometimes called DALICH PTY LTD) using the label Simply Better Foods should be ashamed of themselves for a front label that is misleading at best.
Eat well indeed! I won’t get caught like that again.
Eat well indeed! I won’t get caught like that again.
Sunday 8 January 2012
That's it! Kraft's off the menu on Australia Day
At first I thought April Fool’s Day had come early this year, then I remembered that we’re talking about Kraft here.
Why stop there? How about giving the Eureka Flag a design makeover, rechristening Ned Kelly, banning Sunday barbies and dyeing tap beer pink for the rest of the month?
Drongos!
Saturday 7 January 2012
Sunday 20 November 2011
Northern Rivers businesses on notice regarding future carbon tax claims made to consumers
The ACCC has published online a guide for business when making any claim that the carbon tax to be introduced in mid-2012 will increase costs to consumers.
Hopefully the Northern Rivers business community will read this document as there will be local people watching out for any false or misleading claims.
Sunday 14 August 2011
Thursday 28 July 2011
MeadowLea and The Case of the Missing Non-GM Oils
Snapshot from MeadowLea About Our Products Ingredients, 26 July 2011MeadowLea promotes its margarines as Non GM on the outside of its tubs.
However, on the base of the these same tubs a question arises as to the legitimacy of this claim.
Firstly, only the canola seed is claimed to be Non-Genetically Modified on the tub bases.
Secondly, on the bottom of Salt Reduced and Extra Light tubs, I've noticed the claim only covers part of Vegetable Oils 65% (Containing 52% Canola & Sunflower Oils) and Vegetable Oil 31% (Containing 26% Canola & Sunflower Oil) respectively.
So what is the nature of the remainder of the vegetable oil (13% and 5% in the examples quoted) called plant & seed oils on its website and hidden within the term Vegetable Oil(s) on its tubs.
Could it possibly be from plant material that cannot be guaranteed as Non-GM?
Hhmmmm.....
Tuesday 21 June 2011
Look how far the Liberal Party hasn't moved in the last year
The Australian Libs and Nats are definitely a one-note coalition under the leadership of Tones of the Fork-ed Tongue Abbott.
June 2010July 2010
August 2010
June 2011
Tuesday 17 May 2011
Magistrate orders Berlin held in custody until early June
Click on image to enlarge
The Daily Examiner on 17 May 2011:
John Xavier Berlin is in jail.
An advertisement placed by Berlin in a Clarence Valley newspaper earlier this month was deemed by Magistrate David Heilpern in Grafton Local Court yesterday as a breach of bail.
Berlin, 62, of Maclean, already on a 12-month good behaviour bond for offences of impersonating police last year, had last month been granted bail on 14 other criminal charges, many involving impersonating police.
But an ad in the Clarence Valley Review's Memoriam classified section in early May, a dedication to a police constable who was killed on duty in Sydney in 1989, stated that it had been inserted by former NSW Police Commissioner Peter Ryan and "former Australian Police DCI John Xavier Berlin - shot 28.12.96".
Berlin, through his barrister David Imlah, denied placing the advertisement.
Mr Imlah said Berlin suffered "difficulties" in his lumbar spine, was on heart medication and suffered from a psychiatric disorder which was not named in court.
"Mr Berlin is a very unusual man and I find it very difficult to represent him at times," he said.
Police prosecutor Mark Sinclair outlined an email trail showing that Berlin had in fact paid for the ad in question.
"This accused is thumbing his nose at the courts," he said.
Mr Heilpern said the prosecution had a very strong case.
"Who else has a vested interest in claiming that he was shot on duty? Who else would pay money to claim that he was a DCI (detective chief inspector)? The answer is, of course, that nobody does," Mr Heilpern said.
"Mr Berlin lives in some parallel universe in which, again, someone has conspired to place an ad in a local paper.
"It's a world of fantasy and make believe and he is seeking to hoodwink the court.
"Police contacted the ex-police commissioner Peter Ryan in the UK and he denied all knowledge of the placement of that ad."
Berlin was denied bail and will next appear in Grafton Local Court on Monday, June 6, at which point, Mr Heilpern said, the court would re-evaluate the situation.
Berlin's charges include using a police insignia, making a false statement to obtain money, and making false accusation subject other to investigation.
Monday 25 October 2010
Around the traps in the last few days.....
A bit of free promotion APN didn't need?
With the euthanasia debate heating up, I was amused to see that APN Outdoor received a bit of free promotion on the nightly news last week after one of its outdoor billboards advertising in Yagoona ran a large advert promoting the pro-choice position. Probably won't please the bishops.
Fine print on the back of that NBN envelope?
NATIONAL Broadband Network users will not be able to use their telephones in a power failure unless they pay for a back-up system.
Telstra copper lines will be replaced by NBN fibre as part of the $11 billion deal with the federal government.
NBN Co has a hands-off approach to ensuring lines will be available at all times.
Customers will rely on the fibre network for broadband and fixed telephone services. Each home and business will need a network termination unit for power.
The unit needs a standard 240 volt, 10 amp power outlet and without that it cannot work.
If the unit loses power, telephone lines will not work unless NBN users have a back-up battery system, an optional item under NBN Co guidelines.
The peak electrical body says NBN Co and the government must ensure service providers guarantee basic telephone services or people's lives could be in danger in emergencies.
The company says it will not supply, install or maintain the battery back-up. That means network users will have to purchase a back-up unit and battery, and ensure the unit is next to a power outlet.
Users must buy the back-up unit from their NBN service provider. The 12V 7.2Ah sealed lead acid battery for the back-up costs about $50. {The Australian 22nd October 2010}
NSW water raiders using #agchatoz to tweet their displeasure....
nswirrigators: 464 pages of Volume Two of #basinplan just released online. Saving the environment by ruining a forest? http://tinyurl.com/3x4umuw #agchatoz nswirrigators: 3.30pm on the day #basinplan volume two was meant to be released and nothing yet. These people do not learn... #agchatoz #abcrural A victim of friendly fire
"This is a debate that Australians need to have about the future of banking, and the banks now are clearly ignoring the government," Mr Hockey has said. "The Australian people need to know where the banking system is going."....
Liberal MP Don Randall launched into a withering attack on Mr Hockey's suggestion, labelling a "typical lunatic fringe idea" from the Greens - until it was pointed out that it came from the Coalition's top money man. "It's really going to have a negative effect on our economy ... it's really a worry". {news.com.au 21st October 2010}
Ad astra takes on Tony
Take the attack on the Government by Tony Abbott over the contemporary court martial of three Australian soldiers in Afghanistan. In a particularly contemptible assault he accused the Government of ‘stabbing the soldiers in the back’ and not giving them the support they deserved, of abandoning these men fighting as they are for their country. It was a powerful and aggressive strike. Yet what did the mild-mannered Stephen Smith say? He said Abbott’s words were ‘unfortunate’. Too right they were, but in the hurly burley of politics, words hardly like to make headlines, hardly likely to effectively rebut the Abbott charges.
I would have preferred him to say to Abbott: “How dare you have the temerity to make such outrageous accusations. It was the Howard Government, in which you were a minister that created the process for such trials of servicemen thought to be in contravention of the rules of engagement, and it had bipartisan support from Labor. You know perfectly well that in this process Government has no part to play, nor have politicians or politics. You know that this Government wants the process YOU established to bring about a considered outcome and that it wishes to play no part in it. Yet you come along with this completely illegitimate accusation which you know is dishonest, in order to score political points. And you were only too willing to enlist Alan Jones to promulgate this deception, something he was only too ready to do. Worse still, you allowed him, without contradiction, to denigrate the female prosecutor for laying the charges, even although you knew that she was acting completely in accordance with the process the Howard Government established. How dare you behave in this disgracefully disingenuous way, cast aspersions on those involved, and the Government too, although it is NOT involved. This is worse even that the usual low standards of political discourse which you employ. You are a disgrace.” {The Political Sword 22nd October 2010}
Too much fiction in Pollieville, U.K.?
A BRITISH MP enraged her constituents and her party after letting slip that her blog, which tells people how hard she works, is "70 per cent fiction".
Nadine Dorries, a Conservative MP for Mid Bedfordshire in southern England, made the admission to investigators during a sleaze inquiry that cleared her of abusing the Government's expenses system but found that she misled voters. {news.com.au 22nd October 2010}
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