The Guardian, 13 September 2019:
Sunday, 15 September 2019
Over 110 brands walked away from advertising on 2GB radio due to Alan Jones' misogynistic and violent language
The Guardian, 13 September 2019:
Faced with an advertiser exodus of more than 110 brands, Macquarie Media has written to advertisers promising a review of Alan Jones’ program, which it says failed to meet community standards.
Jones apologised last month to the New Zealand prime minister, Jacinda Ardern, for his comments that Scott Morrison should shove a sock down her throat, but this failed to stem the flow of advertisers, and 2GB and 4BC have continued to haemorrhage revenue.
The chairman of Macquarie Media, Russell Tate, wrote to advertisers on Friday to apologise for the comments about Ardern and “any disruption caused to your company as a result of remarks made by him”.
Alan and I are happy to talk and meet with as many of our advertisers as possible over the next two months to hear your views on how we can best serve your business, but in the meantime, I would be very interested to hear any comments or thoughts which can help us do that.
Jones is already on a final warning after Tate took the unprecedented step of scolding him publicly last month.“This incident has brought into sharp focus the need for all Macquarie Media broadcasters to ensure that the debate they bring to the microphone and the words they use are, at all times, respectful and reflect the standards expected today by our listeners, our clients, and the wider community,” he said......
Labels:
2GB radio,
advertising,
people power,
shock jocks
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